Showing posts with label HISPANIC MARKETING. Show all posts
Showing posts with label HISPANIC MARKETING. Show all posts

Friday, April 29, 2011

youtube ~~~

100 plus videos are now being posted for best logo products website on our promo products... one has almost 2,100 hits already !~

yee hah !!!!!

promos under $ 1.00 a success ???

Tuesday, March 24, 2009

Promotional Products – show your customer appreciation continually k11



Continuity is the key to realizing your marketing endeavors. The more the number of times your marketing message or campaign appears in front of your target, the better is the retention and recall of your product and company. A persistent approach can help businesses to accomplish their goals of boosting sales, gaining customer loyalty and overall building a good reputation for themselves. The same principle applies to the strategy regarding offering promotional giveaways. There no such thing as a good or perfect time of the year to give promotional items to your customers or employees. Your motive is to show your appreciation and gratitude towards your existing and prospective customer base. Then why should this emotion be limited to one season or one particular celebration. It makes complete marketing sense to make your customers happy when they are least expecting your gifts. By doing so, your effort is clearly noticed and does not get overlooked in between loads of gift items your customer receives during a holiday season.


Make your customer feel the sentiment of your dedication and care, shower them with gifts through the year on occasions like Thanksgiving, Summer, Back to School and sometimes no reason at all. Have your promotional items bear your company name, logo, website address and your special message; make sure the product is related to your business theme and let your offers made at different carry some association to each other. This way you will be able get your message straight across and leave a mark in your customer’s busy mind. Specific and themed gifts can generate a much better response than a generic promotional item.


Following are a few unconventional ideas which can make your customer’s feel special and create a positive image about your company:


Send gifts on your customer’s birthdays – small promotional gifts sent out to your esteemed customers can go a long way in reinforcing loyalty. It could be a key ring, a mug or even a refrigerator magnet; it is not the monetary value but the thought that makes the gift special for the person receiving it.


New Year promotions – This is the time of the year when everyone is in an elevated mood and promotional gifts would be a great way to join them in their celebration. Calendars are great promo products for the New Year; however, you need to make them unique and special. You could even choose to offer promo appointment calendars and year-at-a-glance desk planners.
Fall season promotions – As the fall season approaches, you can send you customers products to keep them warm and cozy. A travel coffee mug, a sweatshirt or a warm jacket are some ideas which would remind them of you during the season.


Gifts for no particular reason – these are freebies meant to be given as free or trial samples at a grocery store, a promotional pen or a candy box on an ordinary day would just cheer up your clients.


Summer season promotions – With summer on its way and people heading for the beach, your customers are sure to appreciate a beach umbrella, towels, hats, and first-aid supplies. You can imprint your logo and get exposure to your targeted audience.


Another great idea is to offer something that is closely related to your business field of service. For example, if you own a nail parlor, you can send mini manicure and pedicure sets with your logo on it. If you are into travel business, offer travel bags, tote bags, cameras and binoculars.
Your promotion should be well-targeted to your customer; if they are sports enthusiasts, offer them items like golf balls, folding chairs, bench cushions or cricket bats.


In a nutshell, it does not matter what season, occasion or time of year; you can express your thanks and admiration towards your most important business partner, your customer at any time or season. It serves multiple marketing objectives, building brand awareness, promoting brand recognition, enhancing customer recall, attracting prospects and generating goodwill, to name a few. So do not restrict your promotional strategy to holidays; expand it to flow through the year and lay the base for a continuous and enduring relationship.


Thursday, February 19, 2009

Ways Hispanic Business Owners Can Boost Sales with PromotionaL Products

Let's face it. In today's world, people are bombarded with advertising so it can be hard to market your business effectively. Promotional products offer a unique and affordable way for Hispanic business owners to get their name out to potential customers without being obnoxious.

Promotional products range from pens to totes to key chains, all with your company's name and contact information imprinted on them. Here are 5 ways Hispanic business owners can boost sales with promotional products.

1. Promotional products allow you to create a practically permanent presence in your customers' lives. For example, pens are a very useful item for just about everyone and they serve as a wonderful advertising tool when they are imprinted with your company's logo and contact information. Consider a logo pen a cheap, silent salesperson that will work to promote your business for months to come!

2. To put it simply, print and online ads are virtually useless. Most print ads in newspapers and magazines end up in the trash while online ads have a notoriously low click-through rate. Print ads are particularly a waste of time for Hispanic business owners since only a small percentage of the Latino population regularly reads newspapers and magazines. With promotional products, you are guaranteed to get your business's name out to the target audience and for far less money than it would cost you to publish ads.

3. When you give highly relevant promotional gifts to your customers, your business will come to mind first anytime they need the service you offer. For example, if you have a restaurant or tienda, give your customers food-related promotional items such as a bottle opener keychain or bag clip. If you have a carpentry or construction business, a tape measure can be a relevant promotional gift.
4. Useful logo items are an effective way to shed a positive light on your business. For example, if you give your customers shoe shine kits or sewing kits with your company's logo imprinted on them, they will come to associate your business with convenience and usefulness.

5. When you give your customers promotional products, you dramatically increase your business's visibility. For example, if you give your customers a tote with your company's name on it, they will probably use it when they go shopping or out on the town. Not only is a tote an eco-friendly option, it will provide you with highly visible advertising for an extended period! A large number of potential customers will see your logo and contact info on a constant basis.
So there you have it. As a Hispanic small business owner, it's essential that you get your name out to your target market. The easiest and most cost-effective way to do that is by giving your customers promotional products. Give your customers a personal, "Gracias," for choosing your company by awarding them with a useful, promotional product; they are bound to return the favor by bringing you more business.














http://www.bestlogoproducts.com , promotional products, promotional items, corporate gifts, promotional gifts, trade show giveaways, logo products, imprinted items, custom products

Why You Need PROMO Products During A Recession K1

The financial slump and impending economic recession has taken its toll on the global business and marketing. Most firms are showing a dismal outlook and looking out for cost-saving tactics and restraints in all business areas. Marketing and advertising is no exception and has been badly hit with reduced budgets and expenditures.

However, one needs to get into guerrilla marketing and promotional strategies to beat the impact of recession. If most of your competitors are on a withdrawal trend, you need to take the anti-cyclical route which should be a strategic enough to fetch increased return on investment in future. In the event of a receding economy, keep your advertising budget steady if not on an increasing trend, to enhance your visibility, sales and market share.

A normal or booming economy, every company increases its advertising and promotional budgets, there is a barrage of advertising exposure, and as a result the consumer pays less attention to any of your efforts. Also, due to increased demand, advertising prices are also on the peak. You end up with huge advertising expenditures and less than expected returns. When we apply the same fundamentals to an economy in depression, you get favorable advertising prices and better awareness of your marketing campaigns, as your competitors are lying low. The bottom-line is that you make more profits out of low investments. In other words, returns are higher from low input and more output.

Promotional products are a great way of getting consumer’s awareness and attention to your company. In comparison to other advertising media - TV, print and Internet; promo items are rated highest on advertising impression and appeal and tend to have the greatest acceptance quotient amongst consumers.

Promo products have the attribute of being on top of the consumer’s mind, reason being that the consumers appreciate getting these products and each time they confront the item they are reminded of the campaign. They can help reduce your marketing expenses and yet aid in motivating and gratifying your important business partners, your employees and customers; with tangible and practical products which they like and wish to associate with you and your advertising message.

Promotional products are gaining popularity as the most cost-effective advertising tool and the fastest growing advertising medium. You can choose from a diverse list of promo items such as calendars, which are bound to stay with the consumer for the whole year and would be a constant reminder of your company and advertising message. Other products such as key rings for the house, work or car, can also leave long lasting impressions on the consumer’s mind. Ecologically biodegradable items such as bags, writing pads and the like would also be good options.

In a nutshell, even though the economy is struggling and companies are constraining their advertising expenditures, promotional items still prove to be the most likable and cost efficient method to reach out your business and marketing message to the target consumer. Anti-cyclical way of advertising through promo products has the potential to get you better returns on investment. So, go right ahead and sail through the rough times by availing of the promotional product advertising.
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http://www.bestlogoproducts.com

Thursday, January 29, 2009

Hispanic Business Owners Can Boost Sales with Promotional Products -5 Ways

Let's face it. In today's world, people are bombarded with advertising so it can be hard to market your business effectively. Promotional products offer a unique and affordable way for Hispanic business owners to get their name out to potential customers without being obnoxious.

Promotional products range from pens to totes to key chains, all with your company's name and contact information imprinted on them. Here are 5 ways Hispanic business owners can boost sales with promotional products.

1. Promotional products allow you to create a practically permanent presence in your customers' lives. For example, pens are a very useful item for just about everyone and they serve as a wonderful advertising tool when they are imprinted with your company's logo and contact information. Consider a logo pen a cheap, silent salesperson that will work to promote your business for months to come!

2. To put it simply, print and online ads are virtually useless. Most print ads in newspapers and magazines end up in the trash while online ads have a notoriously low click-through rate. Print ads are particularly a waste of time for Hispanic business owners since only a small percentage of the Latino population regularly reads newspapers and magazines. With promotional products, you are guaranteed to get your business's name out to the target audience and for far less money than it would cost you to publish ads.

3. When you give highly relevant promotional gifts to your customers, your business will come to mind first anytime they need the service you offer. For example, if you have a restaurant or tienda, give your customers food-related promotional items such as a bottle opener keychain or bag clip. If you have a carpentry or construction business, a tape measure can be a relevant promotional gift.

4. Useful logo items are an effective way to shed a positive light on your business. For example, if you give your customers shoe shine kits or sewing kits with your company's logo imprinted on them, they will come to associate your business with convenience and usefulness.

5. When you give your customers promotional products, you dramatically increase your business's visibility. For example, if you give your customers a tote with your company's name on it, they will probably use it when they go shopping or out on the town. Not only is a tote an eco-friendly option, it will provide you with highly visible advertising for an extended period! A large number of potential customers will see your logo and contact info on a constant basis.

So there you have it. As a Hispanic small business owner, it's essential that you get your name out to your target market. The easiest and most cost-effective way to do that is by giving your customers promotional products. Give your customers a personal, "Gracias," for choosing your company by awarding them with a useful, promotional product; they are bound to return the favor by bringing you more business.

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